Our quantitative market research focuses on the technique to efficiently ask questions to the target audience in an organized manner using Computer-assisted Personal Interviews and Pencil & Paper Interviews. The received responses via Face-to Face data collection can be analyzed to make well-thought decisions for improving products and services.
Catalyse Research has a team of expert and trained interviewers capable of conducting face-to-face interviews in multiple languages. Our team of field executives/interviewers is trained thoroughly and complies with well-defined protocols, along with a thorough understanding and knowledge of the study under consideration.
In Computer-assisted personal interviewing (CAPI), an interviewer uses hand-held devices like a tablet computer or laptop to administer the survey. The time and resources that would have otherwise been invested on manual data entry are eliminated, since data captured on CAPI is sent directly on to the server. Also, the errors emanating from human intervention at the data entry stage are taken care of well with services at Catalyse Research.
One of the services rendered under quantitative methods is Computer Assisted Telephone Interviewing (CATI). Philomath Research uses the latest and most sophisticated software and systems for the purpose and it meets expectations with all Modern Technologies went down by IT experts viz. Prescient, Automatic Dialing, Remote Barge – In and Call Recording (on location).
Online Research provides intelligent, agile and constructive solutions to the needs of our clients, at a competitive price. As the Internet has become an everyday tool for most respondents, online interviewing is increasingly effective. The online method offers the benefits of fast data-collection turnaround along with potentially large data volumes.