Catalyse Pulse · UK
Rankings
The brands and services UK adults pick most, from our latest poll. Open a ranking for every answer and every group.
The No. 1 answer in every ranking
- No. 1TescoThe supermarket with the best value for money31%
- No. 1NetflixThe streaming service people would cancel first26%
- No. 1Microsoft CopilotAI assistants used in the past month19%
- No. 1VolkswagenCar brands people would consider37%
- No. 1Costa CoffeeFirst choice for a takeaway coffee28%
- No. 1SantanderBanks people would trust with their savings19%
- No. 1WarburtonsFood brands people trust for quality55%
Rankings
The full rankings
The five leading answers of every ranking, and any answer tied with the fifth; tied answers share a place (=4). Open one for every answer and every group.
- 1Tesco31%
- 2Aldi26%
- 3Sainsbury's11%
- 4Lidl10%
- 5Asda8%
- 1Netflix26%
- 2Amazon Prime Video13%
- 3Disney+11%
- 4DAZN7%
- 5Paramount+6%
- 1Microsoft Copilot19%
- 2Google Gemini16%
- 3Meta AI (in WhatsApp, Instagram or Facebook)15%
- 4ChatGPT10%
- 5Snapchat My AI9%
- 1Volkswagen37%
- 2Toyota14%
- 3BMW9%
- 4Ford8%
- 5Tesla7%
- 1Costa Coffee28%
- 2Starbucks23%
- 3McDonald's (McCafé)16%
- 4Greggs9%
- 5Caffè Nero6%
- 1Santander19%
- =2Nationwide14%
- =2Starling Bank14%
- 4Lloyds Bank13%
- 5Barclays10%
- 1Warburtons55%
- 2Walkers14%
- 3Kellogg's6%
- 4Nestlé5%
- =5Heinz4%
- =5Müller4%
- =5Supermarket own-label brands4%
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