FoodUS poll
Which ONE of these candies would you most like to get in a Halloween treat bag?
| All | 18-29 | 30-44* | 45-64* | 65+ | |
|---|---|---|---|---|---|
| Reese's Peanut Butter Cups | 29% | – | 32% | 28% | – |
| Kit Kat | 19% | – | 24% | 13% | – |
| M&M's | 15% | – | 15% | 16% | – |
| Snickers | 14% | – | 12% | 16% | – |
| Hershey's Milk Chocolate bar | 6% | – | 5% | 6% | – |
| Skittles | 5% | – | 2% | 9% | – |
| Twix | 5% | – | 5% | 3% | – |
| Sour Patch Kids | 3% | – | 5% | 0% | – |
| Butterfinger | 2% | – | 0% | 3% | – |
| Starburst | 2% | – | 0% | 3% | – |
| Nerds | 1% | – | 0% | 3% | – |
| All | Men | Women* | |
|---|---|---|---|
| Reese's Peanut Butter Cups | 29% | 30% | 28% |
| Kit Kat | 19% | 19% | 18% |
| M&M's | 15% | 17% | 10% |
| Snickers | 14% | 13% | 15% |
| Hershey's Milk Chocolate bar | 6% | 3% | 10% |
| Skittles | 5% | 3% | 8% |
| Twix | 5% | 8% | 0% |
| Sour Patch Kids | 3% | 2% | 5% |
| Butterfinger | 2% | 2% | 3% |
| Starburst | 2% | 2% | 3% |
| Nerds | 1% | 2% | 0% |
| All | Under $50k* | $50k-$99k | $100k or more | |
|---|---|---|---|---|
| Reese's Peanut Butter Cups | 29% | 35% | – | – |
| Kit Kat | 19% | 10% | – | – |
| M&M's | 15% | 10% | – | – |
| Snickers | 14% | 14% | – | – |
| Hershey's Milk Chocolate bar | 6% | 8% | – | – |
| Skittles | 5% | 6% | – | – |
| Twix | 5% | 6% | – | – |
| Sour Patch Kids | 3% | 4% | – | – |
| Butterfinger | 2% | 2% | – | – |
| Starburst | 2% | 2% | – | – |
| Nerds | 1% | 2% | – | – |
| All | Children under 18 at home* | No children under 18 at home | |
|---|---|---|---|
| Reese's Peanut Butter Cups | 29% | 25% | 32% |
| Kit Kat | 19% | 18% | 19% |
| M&M's | 15% | 20% | 11% |
| Snickers | 14% | 20% | 10% |
| Hershey's Milk Chocolate bar | 6% | 3% | 8% |
| Skittles | 5% | 3% | 6% |
| Twix | 5% | 5% | 5% |
| Sour Patch Kids | 3% | 5% | 2% |
| Butterfinger | 2% | 3% | 2% |
| Starburst | 2% | 0% | 3% |
| Nerds | 1% | 0% | 2% |
| All | Working | Not working* | |
|---|---|---|---|
| Reese's Peanut Butter Cups | 29% | 26% | 37% |
| Kit Kat | 19% | 22% | 10% |
| M&M's | 15% | 15% | 13% |
| Snickers | 14% | 17% | 7% |
| Hershey's Milk Chocolate bar | 6% | 6% | 7% |
| Skittles | 5% | 1% | 13% |
| Twix | 5% | 6% | 3% |
| Sour Patch Kids | 3% | 3% | 3% |
| Butterfinger | 2% | 3% | 0% |
| Starburst | 2% | 0% | 7% |
| Nerds | 1% | 1% | 0% |
| All | White | Black or African American | Other groups | |
|---|---|---|---|---|
| Reese's Peanut Butter Cups | 29% | 29% | – | – |
| Kit Kat | 19% | 17% | – | – |
| M&M's | 15% | 17% | – | – |
| Snickers | 14% | 12% | – | – |
| Hershey's Milk Chocolate bar | 6% | 5% | – | – |
| Skittles | 5% | 5% | – | – |
| Twix | 5% | 5% | – | – |
| Sour Patch Kids | 3% | 4% | – | – |
| Butterfinger | 2% | 3% | – | – |
| Starburst | 2% | 3% | – | – |
| Nerds | 1% | 1% | – | – |
| All | Trump voters* | Harris voters* | Did not vote | |
|---|---|---|---|---|
| Reese's Peanut Butter Cups | 29% | 36% | 17% | – |
| Kit Kat | 19% | 19% | 22% | – |
| M&M's | 15% | 19% | 12% | – |
| Snickers | 14% | 14% | 20% | – |
| Hershey's Milk Chocolate bar | 6% | 5% | 7% | – |
| Skittles | 5% | 5% | 0% | – |
| Twix | 5% | 2% | 7% | – |
| Sour Patch Kids | 3% | 0% | 7% | – |
| Butterfinger | 2% | 0% | 5% | – |
| Starburst | 2% | 0% | 0% | – |
| Nerds | 1% | 0% | 2% | – |
| All | Republicans* | Democrats* | Independents | |
|---|---|---|---|---|
| Reese's Peanut Butter Cups | 29% | 38% | 22% | – |
| Kit Kat | 19% | 16% | 19% | – |
| M&M's | 15% | 16% | 11% | – |
| Snickers | 14% | 14% | 19% | – |
| Hershey's Milk Chocolate bar | 6% | 3% | 11% | – |
| Skittles | 5% | 8% | 3% | – |
| Twix | 5% | 3% | 3% | – |
| Sour Patch Kids | 3% | 0% | 6% | – |
| Butterfinger | 2% | 0% | 6% | – |
| Starburst | 2% | 0% | 0% | – |
| Nerds | 1% | 3% | 0% | – |
- Who we asked
- US adults 18+, online panel
- Fieldwork
- October 15, 2026
- Weighting
- Not weighted
- Small groups
- * under 50 people, read as a rough guide. – under 30, not shown